Cookie Policy | Škoda Australia

Škoda Australia Cookie Policy

Version 1.1, last updated 11th June 2026

Information about cookies and similar technologies and the related processing of personal information

1. Introduction

Welcome to the Škoda Australia websites (“our Websites”) which are operated by Volkswagen Group Australia Pty Ltd (ABN 14 093 117 876).

In this Cookie Policy, ‘our Websites’ refer to https://www.skoda.com.au (brand, news, and product information website), and https://cc.skoda-auto.com/aus/en-AU (car configurator application).

In this Cookie Policy, 'Škoda', ‘Škoda Australia’, ‘we’, ‘our’ or ‘us’ refers to Volkswagen Group Australia Pty Ltd (ABN 14 093 117 876). We use cookies and other similar technologies that access or store information on the device you use to visit these Websites. To make this policy easier to read, we refer to all of these technologies using the expression “cookies”.

This policy provides you with information about how cookies work and when, how and why we, and the third parties we work with, use them. Almost all cookies work by collecting and storing some form of personal information about you, so this policy also describes the personal information we process or allow others to access when using cookies, as well as your related data protection rights. Our separate Privacy Policy provides equivalent information relating to our processing of your personal information more broadly in connection with these Websites.

We may update this policy from time to time. All changes made to this policy will be published on our Websites and in the event of any substantial changes, we will notify you of these using an appropriate communication method.

2. Who is the controller of your personal information?

We set and read cookies on your device and are a controller of the processing of your personal information. A controller is the person that decides why and how your personal information is processed.

Some cookies on our Websites are also set by third parties such as our suppliers or our commercial partners. In relation to cookies set by third parties through our Websites, those parties may also be a controller of your personal information, which means they will also have a legal responsibility to you in respect of the personal information they receive. Please see the section How we work with third parties and the legal reasons for processing for further details.

3. What are ‘cookies’?

Cookies are small files or other information stored on your device or accessed from your device that help us and others to collect data about your activities. The expression ‘cookies’ can refer to browser cookies as well as a number of similar technologies including tracking pixels/web beacons, local shared objects/flash cookies and access to device information (including sensors). Please see the section 5 for details of the types of ‘cookies’ used by these Websites.

Cookies allow us to deliver essential features of our Websites. We also use them for purposes which are not essential but very useful to us or to you, including to store your settings and preferences, remember your access information, provide targeted content and marketing communications, help us to understand which part of our Websites is the most popular and analyse the functioning of our Websites.

For a complete list of cookies used on our websites, including their purpose, hosts, validitiy and length of stored use on your personal computer or device please refer to ‘Škoda Australia Cookies used on our Websites’

4. What types of personal information do we receive through cookies

We receive the following types of personal information about you through the cookies we use, which includes information we access directly from your computer, phone, tablet or other device without storing or accessing a file:

Cookie browser data: cookie identifiers, time/date, services/products selected, whether and to which cookies you have consented;
Device data: device type, screen resolution, operating system version, browser rendering core, its version and basic settings;
Log data: Time and duration of usage of our Websites and search data;
Location data: Data about your country of access as proclaimed by your device;
Behavioural data: Data about your usage of our Websites that we may process if you visit or use third party sites or applications to cooperate with us, and data on how you participate with the content of our Websites (such as pages visited, if you came from a marketing campaign, button clicks, car configuration details e.t.c).

We may combine personal information about you or your activities with other information we receive from third parties or publicly available sources where this is permitted by law. Please see Privacy Policy for further details of the sources of information we may use.

5. Purposes for which we use cookies

Cookies are an extremely common technology for remembering certain information about how users interact with websites and use their devices. The vast majority of websites currently make use of cookies and they are commonly used for a wide range of reasons. We use following categories of cookies on Skoda.com.au:

Necessary cookies These cookies help us ensure basic functions, such as ensuring the functionality and security of our Websites, access to secure parts of our Websites, fast loading our Websites content, user authentication or recording whether you have gted us consent according to this policy, including storing user preferences on our Websites during the session. Such cookies are necessary for the functioning of our Websites, and therefore we do not need your consent in order to store and read them.

Analytics

Based on your consent, we use cookies that are used to create statistics, monitor and analyse user behaviour on our Websites. The data helps us determine the popularity of individual feature pages and serves as a basis for improving our Websites.

Functions and preferences

With your consent, we use cookies that enable the use of advanced web content and advanced features and are used to store your preferences across our Websites. Thanks to these cookies, we can customize our Websites according to your preferences, such as language and region settings.

Personalised content / Personalised offers

With your consent, we use cookies to show you personalised content, offers and advertisements based on your interests on our Websites, on our other Websites, on third-party Websites and on social networks. With the help of these cookies, you can be informed about our products and services, events, competitions, newsletters, advertisements and catalogs. Thanks to the data you provide us with in this way, we can also provide you with tailored content, offers and personalised advertisements that will most closely match your interests.

More about first-party cookie hosts on Skoda.com.au

Skoda-Auto

Dynatrace

Adobe OneTrust

More about our third-party cookie hosts on Skoda.com.au

Google Inc. (including Google Marketing Platform, Google Analytics, and DoubleClick)

Microsoft (Clarity)

Microsoft (Bing)

HotJar

Meta

TikTok

6. Your consent to use cookies and associated personal information

Cookies and associated personal information used for necessary purposes

In accordance with data protection laws, we do not request your consent to use these cookies as they are necessary to ensure our Websites work properly.

Cookies and associated personal information used for other than necessary purposes

We will only store or read cookies on your device for other than necessary cookies and process associated personal information (or allow our third party services providers and partners to do so) if you have given, and not withdrawn, your consent. We request this using the cookie tool that appears when you visit any page of our Websites.

How to provide your consent for other than necessary cookies and associated personal information.

When you visit our Websites for the first time, you will be prompted with a request to provide your consent for other than necessary cookies and the personal information we receive as a result of their use. You can consent to all these cookies by selecting “Accept all” or refuse consent for all other than necessary cookies by selecting “Reject all”. Alternatively, you can choose to consent to cookies by their individual categories of purposes of use.

If you do not provide your consent for these cookies, we will not use them nor process any personal information in connection with them. Consequently, your provision of any personal information associated with the cookie is voluntary and you may withdraw your consent at any time. Any use of the cookie or associated personal information before you withdraw your consent will be valid and lawful.Please see the What are your rights? and How can you exercise your rights? sections below for further information regarding your data protection rights.

How to withdraw your consent for other than necessary cookies and the processing of associated personal information.

You may withdraw consent you have previously provided for cookies by using the cookie tool we make available from our Websites. You can access at any time the cookie tool from any page of our Websites by clicking on [Configure cookies in the website footer] and withdraw your consent by setting the option for the relevant category of cookie to the [“off”] position.

You can also opt out of any third party vendor's use of cookies by visiting the Network Advertising Initiative opt-out page www.networkadvertising.org or by clicking on the "Your AdChoices" symbol within advertisements to opt out.

What are the consequences of refusing/withdrawing your consent to cookies and the processing of associated personal data?

Any use of the cookies or related personal data prior to the withdrawal of your consent will be valid and lawful. However, despite refusing or withdrawing your consent, we will still use necessary cookies. If you refuse or withdraw consent, then the corresponding functionality or features of our Websites may not work properly, or at all. Your use of the core functions and features of our Websites will not be affected.

7. How long will we process and keep your personal information?

We do not process or retain personal data in an identifiable format for longer than is necessary.

We process and retain your personal information for the following durations:

With respect to essential cookies, the processing of your personal information ends with your browsing session after which your personal information is deleted (except in relation to cookies used to remember your consent preferences, which we retain and process for 13 months from the date you provide your consent).
All other cookie-related personal information is processed until the consent which permits such processing is withdrawn or expires (i.e. after 13 months in most cases), at which point it is deleted.

The only exceptions to the periods mentioned above are where:

the law, court or supervisory authority requires us to hold your personal information for a longer period, or delete it sooner; or
you have raised a legal claim, complaint or concern regarding the processing activities described in this policy, in which case we will retain your information for a period of 6 years following the date of that claim, complaint or concern; or
you exercise your right to have the data erased (where it applies) and we do not need to hold it in connection with any of the reasons permitted or required under the law.

8. Who will receive or have access to your personal information relating to cookies? We disclose your personal information to third parties or permit them to access that information in connection with the purposes mentioned above.

Our third party service providers, agents and subcontractors (“suppliers”), commercial partners, Škoda Australia, and Škoda Auto a.s., group companies, dealerships (whether directly or through our related companies and dealerships), financial services partners (including Volkswagen Financial Services Australia Pty Ltd), after-sales service providers and communications partners (including ‘Xtime’, a Cox Automotive, Inc. business), roadside assistance provider (365 Assistance Pty Ltd T/A 365 Roadside Assistance), and customer care service provider (Telco Services Australia Proprietary Limited and Telco Sales Australia Pty Ltd) and other third parties may receive cookie-related personal information either directly from you, us or from one of our suppliers.

We may also disclose your personal information to other various organisations outside of Škoda Australia. For a list of these organisations please refer to section 8 of our Privacy Policy

We or our external service providers may collect cookies from you (data files placed on a Device when it is used to visit a Platform) for security purposes, to facilitate site navigation and personalise your experience while visiting our Platforms (such as allowing us to select which ads or offers are most likely to appeal to you, based on your interests, preferences, location or demographic information).

Our suppliers can be categorised as follows:

Advertising technology (Adtech) and data exchange technology providers
Advertising, PR, digital and creative agencies
Cloud software system providers, including database, email and document management providers
Facilities and technology service providers including scanning and data destruction providers
Insurers and insurance brokers
Legal, security and other professional advisers and consultants
Market and customer research providers
Social media platforms
Website and data analytics/modelling platform providers
Website and app developers
Website hosting services providers

The majority of suppliers we use are processors with whom we have a contract in place that requires them to keep your information secure and not to use it other than in accordance with our specific instructions. We only disclose to them or allow them to access personal information that is necessary for them to provide their services.

In relation to the cookies used on this Website, the following are some of the key suppliers that we use. A list of other specific recipients are stated in the List of cookies assorted by purpose in section 5 of this policy.

Google

Our Websites use Google Analytics provided by Google, Inc. ("Google"), which uses cookies to analyse how users use this Website. These websites use the following modules:

Google Analytics - Account status and performance monitor, audience summary, active users, user explorer, analytics audience, visitor quality, conversion probability, comparison reports, demographics and interests, user flow report, Adwords reports;
DoubleClick Digital Marketing - Integration of Campaign Manager, activation of remarketing and advertising reporting features in analytics, optimization of content marketing, optimization of search engine marketing, web speed;
AdSense - AdSense in analytics, content grouping, site search, events, behaviour flow report, goal creation and management, goal flow, attribution, acquisition reports, user behaviour.

Information generated by a cookie about the use of this Website (including your IP address) may be transmitted and stored on Google’s servers in the United States.

Google will use this information to evaluate the use of this Website by visitors, create reports about such use and to provide other services relating to activities on this Website and the use of the internet in general. Google may also provide this information to third parties if it is required by the law or if such third parties process this information for Google. You may disable the use cookies on this Website as described above or by changing appropriate settings in your browser, but if you do so for all types of cookies, you will not be able to make full use of all the features of these websites.

To opt out of being tracked by Google Analytics across all websites please visit https://tools.google.com/dlpage/gaoptout

For detailed information about the modules listed above and Google’s handling of personal information, please see www.google.com/policies/privacy/partners and http://www.google.com/intl/en/privacy/privacy policy.html.

Facebook (Meta)

This Website uses analytical cookies, pixels and other technologies by Facebook, Inc. ("Facebook"), allowing the collection or retrieval of information from this Website and other sites on the internet. This information may be used by Facebook to provide ad measurement and targeting services.

If you withdraw your consent to personalisation cookies (as described above in this policy) using the consent tool on these websites or disable the collection of cookies using your web browser settings, this will end the collection and use of the information by Facebook, but if you do so for all types of cookies, you will not be able to fully use all the features of these websites.

LinkedIn

This Website uses LinkedIn Insight Tag, a piece of lightweight JavaScript code, by LinkedIn Corporation, a subsidiary of Microsoft Corporation (“LinkedIn”), allowing to perform in-depth campaign reporting and unlock insights about website visitors that may come via the campaigns on LinkedIn (e.g. discover business demographics by layering LinkedIn data to the Website visitors data). Insight Tag enables the collection of metadata such as IP address, timestamp, and events such as page views. You can opt out of cookies from LinkedIn on your LinkedIn settings page. More information about Insight Tag can be found here: https://www.linkedin.com/help/lms/answer/65521/the-linkedin-insight-tag overview?lang=en

Other parties

We may disclose your personal information to other third parties as follows:

any third party who is restructuring, selling or acquiring some or all of our business or assets or otherwise in the event of a merger, re-organisation or similar event; and if we are under a duty to disclose or share your information in order to comply with any legal or regulatory obligation or request, including by the police, tribunals, regulators, the government or related agencies.

Personal information received by other controllers

When we disclose or allow access to your personal information to third parties that are also controllers of that information (e.g. certain suppliers, group companies or our commercial partners), they may disclose or transfer it to other organisations in accordance with their data protection policies.

For example, this applies to some of the activities described above in relation to Meta and does not affect any of your data subject rights as detailed below.

For detailed information regarding how Meta. handles your personal information, please visit its privacy statement located at https://www.facebook.com/privacy/policy

For example, this also applies to some of the activities described above in relation to Skoda-Auto a.s. and does not affect any of your data subject rights as detailed below.

For detailed information regarding how Škoda Auto a.s. handles your personal information, please visit its privacy statement located at http://www.skoda-auto.com/data-privacy

Your rights in relation to Personal Information You have certain rights in relation to your personal information under applicable privacy and data protection laws, including the right to request access and correction, of your personal information, and to object to or restrict its processing in certain circumstances. For more information about how you can exercise these rights, please refer to our Privacy Policy, which also explains how we handle your personal information and how you can contact us.]

9. Source of your personal information:

In most cases, we obtain personal information directly from you as part of placing an enquiry or by ordering goods or services, creating and using an account, using a connected website, mobile or digital device application, or communicating with us. We also collect personal information by tracking your behavior on our Websites. We may receive this information from a third party if we are not the party setting the cookie on your device.

10. Transfers of your personal information to third countries:

Your cookie-related personal information will be transferred to organisations within Australia:

in accordance with the Australian Privacy Principles ("APPs") contained in the Privacy Act 1988 which govern the use of "personal information", which is information or an opinion about an identified individual or an individual who is reasonably identifiable.

Your cookie-related personal information may be transferred outside of Australia to third countries, including:

to organisations in countries both within, and outside of, the European Union ("EU") and European Economic Area (“EEA”), if you grant us your explicit consent to do so or if we take steps to ensure that appropriate security measures are taken with the aim of ensuring that your privacy rights continue to be protected as outlined in this Statement.

These steps include:

ensuring that countries both within and outside the EU and EEA to which transfers are made have been deemed adequately protective of your personal information for the purposes of data protection law by the relevant bodies;
imposing contractual obligations on the recipient of your personal information, which the recipient in the third country has committed to in addition to other additional measures to follow.

11. Automated decision-making on the basis of personal information that may be of legal or otherwise significant concern:

We do not envisage that any processing to make decisions that have a legal or significant effect on you will be carried out using purely automated means, however we will update this policy and inform you if this position changes.

12. Other information:

In order to protect your personal information against unauthorised access, disclosure alteration or destruction, we have taken appropriate organisational and technical measures including physical, electronic and management procedures to protect and secure the information gathered through our Websites.

What are your rights?

You have the following rights under data protection laws:

To access information we hold about you.
To withdraw your consent for cookies or processing (where we rely on it).
To correct and update your information.
To erase your information (if we do not have a lawful reason to continue to use it).
To restrict further processing of your information.
To transfer your information in a machine-readable format to you or another controller.
To object to the use of your information processed on the basis of legitimate interests (unless we have an overriding lawful reason) or for direct marketing.
To not to be the subject to automated decision making that has a significant impact on you.

How can you exercise your rights?

If you have any enquiries relating to this policy, our handing of your personal information generally or in relation your data protection rights, you can contact us using the following information:

Škoda Australia

By email: privacy@volkswagen.com.au
By phone: 1800 060 936 8:30 am – 5:00 pm (AEST) Monday to Friday (excluding NSW Public Holidays)
By mail: Privacy Officer, Škoda Australia, Locked Bag 5333, Botany NSW 1455 Australia

Škoda Auto

By email: DPoffice@skoda-auto.cz
By mail: ŠKODA AUTO a.s., Data Protection Office, tř. Václava Klementa 869 Mladá Boleslav II CZ 293 01 Mladá Boleslav

In connection with the exercise of your rights, we may charge a reasonable fee taking into account the administrative costs for processing requests that are manifestly unfounded or excessive

Contacting our data protection team

For questions regarding this policy or the protection of your personal information generally, you can contact the Privacy Officer at Škoda Australia

Lodging a complaint

If you disagree with the way Škoda Australia processes or handles your personal data you have the right to lodge a complaint with Škoda Australia, by contacting the Office of the Australian Information Commissioner

enquiries@oaic.gov.au
1800 060 936, 8:30 am – 5:00 pm (AEST) Monday to Friday (excluding NSW Public Holidays)
www.oaic.gov.au